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Cookie Policy

This page describes the cookies we use on LondonTheatre.co.uk (“Website”). These cookies have different functions and purposes, which are described below. You can turn cookies off using your browser settings, and also sometimes by visiting the site of the individual cookie provider. However, doing so may significantly affect the functionality of this Website. We therefore do not recommend turning cookies off when using our Website, for these reasons. Rather, if you do not accept the use of cookies for the purposes listed below, please do not use this site. You can also book tickets by phone – call us on 020 7492 0810.

Your continued use of our Website after reading this Cookie Policy will therefore be taken as your agreement to the Processing of your Personal Data for those purposes detailed. Please see our Privacy Policy for further information on the personal data we process.

What are cookies?

For almost any modern website to work properly, it needs to collect certain basic information on its users. To do this, a site will create small text files that are placed on a user’s computer, smartphone or other device. These cookies are designed to allow a website to recognise its users on subsequent visits, or to authorise other designated websites to recognise these users for a particular purpose.

Cookies do a lot of different jobs which make your experience of the Internet much smoother and more interactive including remembering the contents of your shopping basket and helping you navigate between pages more efficiently. They also help ensure that the advertisements that you see online are more relevant to you and your interests. Much, though not all, of the data that they collect is anonymous, though some of it is designed to detect browsing patterns and approximate geographical location to improve user experience.

What types of cookie are there and which ones do we use?

There are various types of cookie:

Persistent cookies remain on a user’s device for a set period of time specified in the cookie. They are activated each time that the user visits the Website that created that particular cookie.

Session cookies are temporary cookies which only exist during the time you use the Website (or more strictly, until you close the browser after using the Website). Session cookies help our Website remember what you chose on the previous page, avoiding the need to re-enter information. 

First Party cookies are set on the domain you are currently visiting. For example, if you were on www.londontheatre.co.uk, the cookie would be set on the www.londontheatre.co.uk domain if using first party cookies.

Third Party cookies are set on any domain other than the domain currently being visited. For example, if you were visiting ticket.londontheatre.co.uk and the cookie was set on the addthis.com domain, that would be considered a third party cookie. Third-party cookies you encounter on our Website are likely to be analytical, performance or targeting cookies. These cookies are placed by the relevant third party and we have no control over these cookies (other than allowing them to be served).

Here is a breakdown cookies we use, what they are used for and the length of time they are active. Where possible we’ve also provided a link to the provider’s website where you can find their cookie policy and, in certain cases, details of how to opt out.

Provider

Name

1st / 3rd party

Duration

Purpose

More Information

Google Analytics

_ga

1st Party

2 years

These cookies are used to collect information about how visitors use our Website. We use the information to compile reports and to help us improve the website.

https://support.google.com/analytics/answer/6004245?hl=en

_gid

1 day

_gali

1 year

_gat

1 minute

HotJar

_hjIncludedInSample

1st Party

Session

Used to help us to understand what users want, care about and interact with on our Website by visually representing clicks, taps and scrolling behavior. This helps us to make changes to improve our customers' browsing experience.

https://www.hotjar.com/legal/policies/privacy

Content Management System (Drupal)

has_js

1st Party

Session

Used to enable our Website to function correctly (for example, recording what products a user puts in their shopping basket) and to collect information about user behaviour in order to improve customers' browsing and shopping experience.

 

SSESSa0fbdd16a27bbd5d50ed021899189f6c

1st Party

25 days

Optimizely

optimizelyBuckets

1st Party

6 months

Optimizely is our chosen A/B testing solutions. The service is provided by Optimizely Inc. The cookies hold short alphanumeric string values to store page variant and experiment data. The results of these tests help us to improve our Website and enhance customers' shopping experience.

https://www.optimizely.com/legal/opt-out/

optimizelyEndUserId

6 months

optimizelyPendingLogEvents

Session

optimizelySegments

6 months

Abandon Aid

aaCartTotal1_2390

1st Party

1 day

Used to collect information about customers who start the checkout process but don't complete payment so that we can send a service email reminding the customer that they have left items in their basket.

 

aaCartTotal_2390

1 month

aaGenCartId_2390

1 day

aaBuster

1 month

Twitter

personalisation_id

 

2 years

Cookies set due to Twitter integration and sharing capabilities.

 

Google - Tracking & Advertising

IDE

3rd Party

4 weeks

Google cookies used for user tracking (if you have agreed to this arrangement as part of signing up for a Google account) and ad targeting and conversion measurement purposes

https://policies.google.com/technologies/types

Facebook

fr

3rd Party

3 months

Used by Facebook to deliver a series of advertisement products such as real time bidding from third party advertisers.

https://www.facebook.com/policies/cookies/

Amazon Web Services

AWSELB

3rd Party

Session

Used by Amazon Web Services Elastic Load Balancing functionality for routing client request on the server.

https://docs.aws.amazon.com/ ElasticLoadBalancing/ latest/APIReference/ API_CreateAppCookie StickinessPolicy.html

Matomo (PIWIK)

_pk_id.2390.1e5d

1st Party

2 years

These cookies are used by the analytics software Matomo (Piwik) to allow us to count page visits and traffic sources, so we can measure and improve the performance of our Website.

https://matomo.org/privacy-policy/

_pk_ses.2390.1e5d

Session

_pk_cvar.2390.1e5d

Session

GlobalSign

cfduid

3rd Party

1 year

Used for security validation

 

Controlling Cookies

Most browsers accept cookies automatically, but you can alter the settings of your browser to erase cookies or prevent automatic acceptance if you prefer. Generally you have the option to see what cookies you’ve got and delete them individually, block third party cookies or cookies from particular sites, accept all cookies, to be notified when a cookie is issued or reject all cookies. Visit the ‘options’ or ‘preferences’ menu on your browser to change settings, and check the following links for more browser-specific information.

Cookie settings in Internet Explorer: https://support.microsoft.com/en-gb/help/17442/windows-internet-explorer-delete-manage-cookies

Cookie settings in Firefox: https://support.mozilla.org/en-US/kb/cookies-information-websites-store-on-your-computer

Cookie settings in Chrome: https://support.google.com/chrome/answer/95647?hl=en

Cookie settings in Safari: https://support.apple.com/en-gb/guide/safari/manage-cookies-and-website-data-sfri11471/mac

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